# =============================================================================
# UrVenue - Section Overview (the system and its products)
# =============================================================================
# Core Purpose:
#   A public-source profile of UrVenue, the hospitality technology company and
#   platform Cedric Ancellin co-founded and led. This section describes the
#   SYSTEM and its PRODUCTS as documented publicly on the internet, distinct
#   from Cedric's personal narrative in ../urvenue_years and the formal
#   record in ../resume.
#
# PROVENANCE:
#   Every point in this section carries a `source` URL. Content here is drawn
#   from public web sources (UrVenue's own site, press releases, and industry
#   directories), captured 2026-07-08. It is a research base for Cedric to
#   review and guide; where third-party data conflicts with his first-hand
#   account, the conflict is flagged, not resolved.
#
# Governed by ../LAWS.
# =============================================================================


summary:
  - point: "UrVenue is a hospitality technology platform that powers commerce, elevates the guest experience, and monetizes resort real estate by leveraging non-room inventory across the booking and in-stay journey."
    source: "https://www.urvenue.com/"
  - point: "It is positioned as a full-stack hospitality booking platform built specifically for hospitality venues (nightclubs, dayclubs, restaurants, lounges, pools, resort beaches, sportsbooks, events, and recreation)."
    source: "https://www.urvenue.com/who-we-serve/nightlife-daylife/"
  - point: "A central metric UrVenue optimizes is RevPAC (revenue per available customer), by monetizing non-room inventory across the customer journey."
    source: "https://www.hospitalitynet.org/organization/17023463.html"


files:
  - path: "urvenue/history"
    purpose: "The company/platform timeline over ~15 years (2011 to 2026). Distinct from the personal account in urvenue_years."
  - path: "urvenue/company_facts"
    purpose: "Founding, headquarters, scale, ownership, metrics, awards, and surveys."
  - path: "urvenue/leadership"
    purpose: "Executive and team roster over time (founders, executives, directors), sourced."
  - path: "urvenue/products"
    purpose: "The three core products (UrVenue VMS, UrResort PXMS, Web Services) plus supporting products (Ticketing, GXN Global Experience Network) and the 2026 direction."
  - path: "urvenue/platform_capabilities"
    purpose: "Platform capabilities and features: booking engine, yield, 3D maps, POS, CRM, analytics, and the PXMS capability pillars."
  - path: "urvenue/clients_and_market"
    purpose: "Market-level view: scale, verticals served, and the Las Vegas market."
  - path: "urvenue/customers"
    purpose: "Per-customer catalog: enterprise groups and venues, each with history and how they use UrVenue."
  - path: "urvenue/integrations"
    purpose: "Third-party integrations and partner ecosystem."


authored_writing:
  - point: "'Growing Your Bottle Service Revenue' by Cedric Ancellin (LinkedIn, June 22, 2017): a first-hand account of UrVenue's nightclub table-service product, the deposit model, and its scale (nearly 8,000 online payments and over $20M processed in 2016)."
    source: "https://www.linkedin.com/pulse/growing-your-bottle-service-revenue-cedric-ancellin/"


see_also:
  personal_history:
    $ref: "https://zc8.com/urvenue_years"
    note: "Cedric's first-hand narrative of the UrVenue years (personal perspective)."
  company_timeline:
    $ref: "https://zc8.com/urvenue/history"
    note: "The company/platform history and evolution timeline."
  formal_record:
    $ref: "https://zc8.com/resume"
    note: "The formal employment record."


implicit:
  - "This section is public-source and product-focused; Cedric's role and tenure are in ../resume and ../profile."
  - "Sources are cited per point so any claim can be verified or corrected."
  - "Where a public source conflicts with Cedric's own account, the source is recorded and the conflict flagged for his guidance."